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Social networks have become an integral part of modern society, offering a means for users to connect with others, share information, and stay up to date with news and events. While traditional social networks like Facebook and Twitter have long dominated the...

Social media has become an integral part of our lives and has transformed the way we interact with each other. Twitter, a popular microblogging platform, has been around since 2006 and has amassed over 330 million active users worldwide. However, Twitter's centralized...

Social media is an essential tool for businesses to interact with their customers, promote their brand, and expand their reach. However, for luxury brands, the approach to social media needs to be different from that of other businesses. The exclusivity of the brand...

A community is an extended family. Just as a family provides support, connection, and a sense of belonging, a community does the same for its members. For example, imagine a group of friends who

Welcome to Catering to your Village (Part 2)! In the previous blog, we talked about the importance of understanding the different customer types that make up a brand’s village and how to cater to each type. In this blog, we will dive deeper into each customer type and...

Catering to your village isn't one-size-fits-all because each customer type has different expectations and personalities. Familiarizing yourself with the different customer types can help you satisfy their needs and make your interactions with them memorable. A...